KP Alumne is the network of current students, employees and graduates of University College Copenhagen (Københavns Professionshøjskole). The school is a merge of former seperate institutions Metropol og UCC that was completed in 2018. KP now offers 21 bachelor and diploma programs including teacher education, social education, nursing and social work, with a strong emphasis on welfare. It's now among the largest educational institutions in Denmark.
With KP Alumne the goals are to build a strong cross-disciplinary community: A place to connect between current and former students, to share knowledge and experience and to build a longer lasting relation to the institution as a platform for further education, growing careers and professional networking.
Working closely with Chief Consultant Søren Frits Lybecker, the focus of my work has been to conceptualise and create the technial facilities of the platform. The main requirement for which has been a high degree of flexibility and room for change, and a solid and secure framework for keeping track of and connecting with people interested in joining the network.
We have now launched a first version of a platform that can grow and expand.
Currently the platform stands on three pillars:
1) A news hub
2) A list of theme based member clubs and events
3) A podcast series
Beside using the platform to communicate news, events and other activities, we grow the community based on newsletter mailing list with MailChimp and Facebook Groups.
I chose to base the webplatform on Webflow. This has allowed me to build multiple distinct visual universes and user experiences based on the various sections needed. It's super flexible to use and take in different directions as designer and developer, and the community around the platform is vast, with knowledge, support and tutorials easily accessible. With the CMS options and editor access it's also easy to have more people working simultaneously on the content while not messing up the layouts and designs.
For the podcast we chose to use the platform Transistor.fm.
I previously build the Conferize Investor Portal on Webflow. It was a more simple one-page website where the platform proved great for styling and maintaining a responsive design across browsers, devices and screen sizes. With the KP Alumne project, the platform proved further to be great for setting a bigger and more elaborate online universe.
Using article based news stories to promote and support new podcast episodes emphasizes the need for cross media activation between the web browser and the user’s podcast apps. To smoothen the experience we’ve added a player with the related episode inline in the article. And, depending on the user’s device and screen size, we show either a QR code or direct links activating the most widely used podcast players, to ease the jump from screen to earbuds.
Read more in this article How to guide podcast listeners from the web to the phone with a QR code.
Giving each event its own home on the websites allows us to promote coming events in various relevant contexts. We feature events in news stories and in theme based sub universes, and externally in the bigger context of the institution, and off course, on social media.
After an event we can add additional information such as reading lists, photos and video recordings to re-engage attendees and expand the audience even further.