To succeed as a startup a lot of things need to go right. But at least a few things are certain: Having a great team, a clear vision, and a business case are crucial. Without that, it almost certainly will never happen.
Experienced with taking startups from ideas scribbled on napkins, over building product development teams, to going public with an IPO, I’ve built up quite some experience over the years.
I love to share this experience and help small teams and startups set off on a good path, with a good foundation and sustainable processes underneath. Avoiding doing the same mistakes, that I’ve learned the hard way.
We start by defining the challenge and setting goals for what we want to achieve. It could be eg. 'Form a product strategy to meet the vision', 'How do we commercialize the product', 'Planning an MVP supporting our business model, or ‘What is the perfect team for reaching our goals'.
I’ll then start a research process to understand the current team and its internal drivers or to see the product in the context of the market and user needs. This can also include workshops and be more of a collaborative process.
The research phase will be concluded with a report of suggested changes.
After this, and if needed, an additional phase of assisting implementation and follow-ups can then be planned.
Depending on the size of the team or the product, I believe that even a few hours of well-planned work and research can pay off as highly valuable over time.
Even for well-established companies sometimes trying to think like a startup can be a great driver for innovation. Take a step back and take a fresh look at your products and services, at your market, and the processes underneath. There might be opportunities for automation and other benefits of digital transformation. New requirements of green transition might require greater thoughts on how to approach the future. When major factors surrounding a business are changing, then how can we move from something that works now, to something sustainable and future-proof?
There might be new business opportunities with a new approach and just a little change or experimentation. I enjoy applying my strategic foundation, insights, and experience working with startups as well as with established ones looking for a change.
Have a look at some samples of my work and reach out to talk about ideas and processes, and let’s see how we can create something great together.
Every project starts and ends with the UX. What is the main user experience we aim to provide with the product or website? And what is the actual experience users have using it.
Get going with a new website in a few days, or let’s build something big. I work with Webflow, Bubble, Squarespace, Wix, WordPress etc.
Let’s build an awesome product! It’s based on solid concepts, world-class UX, and clever information architecture, solving real problems.